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Manager, Regional Product Management, Plastic Additives, Performance Chemicals, Asia Pacific


Job Field: Marketing
Location: Hong Kong, HK
Company: BASF Asia Pacific
Job Type: Experienced
Job ID: EN_HK_25324

We are the world's leading chemical company because we offer intelligent solutions for our customers and for a sustainable future. We have over 110,000 employees connecting around the world. For you, this means an almost unlimited range of job opportunities, career development and lots of potential to continue learning . At BASF we believe strongly in the power of connected minds.


Located in Hong Kong, BASF’s regional headquarters oversees more than 16,000 employees at about 100 sites across Asia Pacific. In addition to regional business units, Hong Kong office also houses regional functional units including Corporate Affairs, Finance and Controlling, Human Resources, Management Consulting, Procurement and Supply Chain Services. Objectives of the Position

  • Manage the product portfolio of Light Stabilizers and other Plastic Additives in Asia Pacific
  • Optimize the regional product portfolio profitability for long term sustainability, with the clear target to earn cost of capital

Job Responsibilities

  • Develop, implement and update the regional product positioning strategies for the assigned products, based on the overall downstream and regional strategy
  • Define pricing strategy - Set and monitor the target & limit prices in Asia Pacific, and trigger price actions, if necessary
  • Analyze the cost development of the assigned products and determine pricing measures
  • Negotiate and manage third party and tolling contracts in alignment with technology team
  • Propose yearly budgets for the assigned products per sub-region
  • Monitor the business results versus the budget as well as the long-term strategic path - define and initiate measures to achieve the target
  • Perform regional market analyses, determine market trends and customer requirements
  • Liaise with the sales organization and the product planner in order to align the forecast
  • Ensure product quality and supply reliability in accordance with the expectation of our customers.
  • Manage and support supply chain related activities for all downstream products, i.e. product allocations, forecast accuracy, stock levels
  • Manage aging stocks
  • Support Global Product Management and Research & Development in launch of new products in Asia Pacific
  • Drive Regional competitive and market intelligence together with Market Intelligence function


  • Bachelor degree in Polymer Science, Business Administration, Chemistry or relevant disciplines
  • At least 5-10 years of relevant experience
  • Excellent command of written and spoken English. Chinese (Cantonese & Mandarin) preferred

Job Segment: Manager, Regional Manager, Management Consulting, Performance Management, Management, Human Resources

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